First Choice Power: Compare Rates and Pricing

First Choice Power is a retail electricity provider (REP) that has been supplying electricity to Texas residents for over 70 years. First Choice Power is a subsidiary of Direct Energy – one of the largest retail electricity and natural gas providers in the United States. Here’s everything you need to know about First Choice Power, along with their rates, energy plans, and pricing.

January 31, 2023
Amanda Smith
December 11, 2022

First Choice Power Service Areas

First Choice Power serves the people of Texas in the service area of five utility companies:

  • Oncor Electric Delivery: Oncor’s service area includes Dallas, Waco, and Killeen and the surrounding areas.
  • CenterPoint Energy: Their service area mainly covers the Houston metropolitan area.
  • Texas-New Mexico Power: TNMP services several parts of the Houston, Midland, and Dallas-Fort Worth areas.
  • AEP Texas Central: Their service area includes Laredo, McAllen, and Corpus Christi.
  • AEP Texas North: AEP Texas North covers most of Northern Texas, including Abilene and San Angelo, among other cities.

You can find all First Choice Power energy plans in every utility company’s service area.

First Choice Power Plans and Rates

First Choice Power offers a wide range of electricity plans.

The following are five types of energy plans all First Choice Power customers can choose from:

  • Fixed-Rate Plans: Fixed-rate plans let you pay the same amount throughout your electric plan. The plan length can be for 6, 12, or 24-months. We recommend fixed-rate plans because they provide price certainty and minimize risk. But be careful: when your term expires, your rate becomes variable and can go up without notice. Arbor automatically keeps you on the best fixed-rate plan, so you don’t have to worry about rate hikes at the end of your term.
  • Prepaid Plans: Prepaid plans (Power-To-Go) let you have month-to-month flexibility. There is no cancellation fee or any hidden costs or charges. You don’t need credit checks or deposits to opt for a prepaid plan.
  • Month-to-Month Plans: Such plans don’t have any long-term contract, and there are no early termination fees.
  • Time of Use + Free Weekends Plans: These plans can get you up to 48-hours of free electricity each week. You don’t need any credit checks or deposit, and you can pay as you go.
  • Green Energy Plans: You can opt for green energy plans that supply electricity generated from renewable sources. Renewable energy is generated through wind and solar sources.

Some plans may ask you for a deposit. However, plans available through Arbor never require a deposit.

First Choice Power Energy Plan Information

While you can find most of the plan information on the energy company’s website, it’s best to read the plan’s Electricity Facts Label (EFL). It contains additional information on each plan, including the following:

  • Price per kilowatt-hour (kWh) depending on energy usage
  • Early termination fees
  • Cancellation fees
  • Percentage of renewable energy sourcing

You can switch to different energy plans without any hassle. Other charges on your electricity bill include your local TDSP or TDU charges. TDU (utility company) charges include the cost of delivering electricity, maintaining power lines, and handling power outages.

Why First Choice Power for Texas Electricity

First Choice Power offers various features and incentives, including the following:

  • Prepaid electricity plans
  • Auto-bill pay services
  • Online account and mobile bill pay services using debit/credit cards or your bank account
  • Mobile app for both iOS and Android devices
  • Usage alerts via text and email
  • Referral awards
  • Home services
  • Zero-deposit energy plan options
  • After hours’ customer care

You can make your First Choice Power account to manage your plans online.

Find the Best First Choice Power Electricity Rates with Arbor

The Texas energy market is massive and has several electricity providers. Choosing any single energy provider depends on what energy plans and rates are available.

All electric companies offer various energy plans with different rates, and it can be hard to choose any single plan. You can search and try to shop for rates yourself, but watch out for the fine print, hidden fees, and escalating rates once your term ends.

You can use Arbor’s free TrueRate Protection service to automatically find and switch to the best First Choice Power electricity rates in your area.

Arbor scans the market and gives you the best rates you can get in your service area. When your contract term is expiring, Arbor finds the best rate and switches you again. You always pay the best rate and never have to worry about overpaying for electricity ever again.

You can also use the free savings calculator to find out how much you could save in each case.

First Choice Power Reviews

You can view First Choice Power’s Better Business Bureau (BBB) rating to get a better idea of their services. You’ll find that most ratings will be incorporated with Direct Energy since they are the parent company.

Generally, First Choice Power is known for providing one of the best online services in Texas. Most customers praise their online bill pay service, customer service, and alert system. On the other hand, general customer service isn’t as good, and the company is yet to be officially BBB accredited.

First Choice Power Customer Service

There are several customer service options with First Choice Power.

  • You can visit the Contact Us page for general queries.
  • Send an email to First Choice Power using this email address.
  • You can follow First Choice Power on Facebook and Twitter to receive news and updates.
  • To pay your bill online, you can go here.
  • For power outages, you should call your local utility company.

It’s best to go through the FAQs before contacting a representative.

First Choice Power Phone Number and Contact Info

Here is some general contact information.

  • First Choice Power Customer Care – 1-866-469-2464
  • To Sign Up – 1-855-534-3881
  • Mailing Address – First Choice Power, PO Box 180, Tulsa, OK 74101-0180
  • Mailing Address for Payments – First Choice Power, PO BOX 660808, DALLAS, TX 75266-0808

It’s best to call these numbers with your registered phone number.

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